One of the most popular games of 2020, Animal Crossing: New Horizons introduced a new feature—pooping. Unfortunately, they forgot about wiping, something Cottonelle just couldn't stand for.

While Nintendo themselves may have declined to put #downtherecare in the game, (yes, we really did meet with them) we still found a way to leave our mark.

​By using the in-game customization feature, we created a series of Cottonelle patterns, officially putting #downtherecare into Animal Crossing. We rallied users to find the most unique ways to use our patterns, and even snagged famous Animal Crossing fans like Jenny Yang and T-Pain to play along with us.